Scooter News adidas Vespa Shoes adidas Celebrates Vespa Collection With A LX50 Giveaway
Foot Locker
Another chapter of a long running, collaborative relationship is written as adidas Originals once again teams up with Italian scooter brand Vespa.
The partnership makes sense. Vespa, like adidas Originals, is the perfect expression of a uniquely distinctive lifestyle. With enduring success - owing much to their symbolic and iconographic identities - a combination of cultural sensitivity and constant innovation has seen both brands continue to surprise and delight fans all over the globe.
In perfect illustration of such a claim, this newest range harmoniously straddles decades; marrying contemporary technology and trends with the colours, design language and cultural inspirations of pop art and the mods from the brands’ 60s, 70s and 80s periods.
Available exclusively at Foot Locker in Australia and New Zealand, this much anticipated range of sneakers is lead by the ‘adidas Vespa Low’ which, as the name suggests, features low profile vulcanised styling, premium materials, and no-expense-spared metal badging and lace tips.
To commemorate the occasion, Foot Locker and adidas Originals are giving away a shiny new Vespa LX50 Scooter, valued at $4,999. One lucky customer who makes a purchase of any adidas Originals Vespa sneakers will win. To enter, people with the new kicks simply need to start the ignition of their imagination and say what their most Original Vespa license plate would be. Fate will take it from there and award the best answer.
The promotion starts Sept 15th and ends Oct 10th, across Australia and New Zealand Foot Locker outlets.
http://www.footlocker.com.au/adidasvespa.aspx
published 15/09/2010 |